Webinars

No. 3 - Telling meaningful employer brand stories

2,939 views
June 17, 2022

We will use examples from our broader research into content and channels

Now more than ever, using video to showcase an organisation's true self to candidates is of crucial importance.

Today’s candidates want to know what is behind the scenes of an organisation - the people, places, opportunities and experiences - and whether it’s a culture that connects with their values and aspirations. 

They also want video content served to them on the platforms where they already are.

Many employers though are still rolling out the same tired approaches to employer brand video - from the ‘day in the life’ to the big shiny brand film that looks great but says very little.

In this session we look at how you can tell better stories through video on the issues that will connect with candidates. We’ll cover…

  • How to avoid some of the employer brand video cliches.
  • The power of storytelling tropes - such as the origin story.
  • The power of the collective
  • Getting the most from user generated
  • Bringing to life the issues that really matter to candidates.
Viewer #20337 May 03, 2026 11:27 AM Delete

Does your website have a contact page? I’m having trouble locating it but, I’d like to send you an email. I’ve got some suggestions for your blog you might be interested in hearing. Either way, great blog and I look forward to seeing it develop over time. pokemon unite ranks

Viewer #30459 May 03, 2026 10:57 AM Delete

I came across your blog internet site on google and check a few of your earlier posts. Continue to keep up the extremely good operate. I just additional up your RSS feed to my Windows live messenger News Reader. Seeking toward reading much more from you afterwards!?- 바카라사이트

Viewer #17796 May 03, 2026 10:35 AM Delete

Can I just now say exactly what a relief to uncover a person that truly knows what theyre discussing on-line. You actually discover how to bring a problem to light and work out it critical. The diet need to see this and can see this side of the story. I cant believe youre not more well-liked as you absolutely provide the gift. 소액결제현금화

Viewer #39689 May 03, 2026 09:17 AM Delete

The casino interface shows a variety of themes and game styles. 8xbet

Viewer #38819 May 03, 2026 09:14 AM Delete

Yes i am totally agreed with this article and i just want say that this article is very nice and very informative article.I will make sure to be reading your blog more. You made a good point but I can't help but wonder, what about the other side? !!!!!!Thanks situs toto

technology May 03, 2026 09:07 AM Delete

I think more writers should take care to write with passion like you. Even informational articles like this can have personality. That’s what you have interjected in this informative article. Your views are very unique. notre dame baseball

Anonymous May 03, 2026 09:00 AM Delete

Reddy Anna is a trusted online sports betting and casino platform in India, offering quick signup, fast UPI withdrawals, secure play, and 24/7 support. Reddy Anna Book is a leading cricket betting platform. Visit Now : https://www.reddyanna.ae.org/

Viewer #38819 May 03, 2026 08:48 AM Delete

Yes i am totally agreed with this article and i just want say that this article is very nice and very informative article.I will make sure to be reading your blog more. You made a good point but I can't help but wonder, what about the other side? !!!!!!Thanks camisa do brasil

Viewer #25469 May 03, 2026 08:18 AM Delete

A very excellent blog post. I am thankful for your blog post. I have found a lot of approaches after visiting your post. situs toto

Viewer #20337 May 03, 2026 08:16 AM Delete

Very well written story. It will be valuable to anyone who usess it, including yours truly . Keep up the good work – can’r wait to read more posts. kingzeus 88

Viewer #25469 May 03, 2026 08:10 AM Delete

A very excellent blog post. I am thankful for your blog post. I have found a lot of approaches after visiting your post. camisa do brasil

SEO May 03, 2026 07:35 AM Delete

I’d always want to be update on new blog posts on this web site , bookmarked ! . Classic Watches Liquidation Pallet

SHIFAQAR May 03, 2026 06:31 AM Delete

Clean website. Do you ever accept guest posts? I am maintaining a site on my latest hobby water filters and wanting to trade some content with good sites. I looked around your blog and you’ve got some good content and I was thinking our readers would both find value. Thanks! situs bandar slot

8xbet tải May 02, 2026 09:17 PM Delete

The interface allows quick movement between different betting slips. 8xbet tải

seo service May 02, 2026 08:34 PM Delete

I trust the Best Period Tracker App for its consistency and practical tools. The Best Period Tracker App helps users manage important health details with confidence. Best Period Tracker App

seo service May 02, 2026 07:01 PM Delete

Enjoyed looking at this, very good stuff, thanks . olxtoto resmi

소액결제 현금화 May 02, 2026 01:06 PM Delete

Anyone can find themselves in a situation where they urgently need cash. One method many people turn to in such times is micropayment cashing. This method, which involves raising cash by utilizing your mobile phone micropayment limit, continues to attract attention due to the advantage of being able to secure funds quickly without a separate credit check. 소액결제 현금화

spbutoto May 02, 2026 12:22 PM Delete

Can I merely say such a relief to discover somebody who really knows what theyre dealing with on the net. You actually have learned to bring a worry to light and make it important. The diet should check out this and fully grasp this side with the story. I cant believe youre less well-known simply because you undoubtedly develop the gift. toto

Laboratorium May 02, 2026 12:14 PM Delete

D4 TLM graduates can also work in food and cosmetic industry QC. Testing product safety, checking for contaminants, ensuring regulatory compliance — same lab skills, different sector. That's career flexibility. The article includes industry roles beyond hospitals. Laboratorium skills transfer across health and manufacturing.

Viewer #39536 May 02, 2026 12:04 PM Delete

As an official gacor slot dealer and trusted toto lottery site, this platform offers a modern gaming experience, stable access, and a comprehensive range of features in one easy-to-use service. Accurate 4D predictions provide players with a clearer picture when making choices, making daily gaming more focused and comfortable. togel 4d

Viewer #22119 May 02, 2026 11:44 AM Delete

I was also reading a topic like this one from another site.’;\\';, dnaslot login

Viewer #38819 May 02, 2026 10:33 AM Delete

This can be also a fairly beneficial writing that any of us absolutely beloved considering. Possibly not on a daily basis which often experience the likelihood to get a solution. harga toto

Viewer #20337 May 02, 2026 10:29 AM Delete

Very well written story. It will be valuable to anyone who usess it, including yours truly . Keep up the good work – can’r wait to read more posts. JNETOTO

Viewer #17796 May 02, 2026 09:24 AM Delete

Considerably, the article is in reality the greatest on this noteworthy topic. I agree with your conclusions and also definitely will eagerly look forward to your next updates. Saying thanks will not simply just be enough, for the wonderful clarity in your writing. I definitely will right away grab your rss feed to stay privy of any updates. Pleasant work and also much success in your business dealings! Mariatogel

Viewer #30459 May 02, 2026 08:23 AM Delete

I have seen similar about this expression. But it seems your’s is different and best. 소액결제현금화

Viewer #20337 May 02, 2026 08:21 AM Delete

Now i am really fresh to wordpress blogs. however what you post on this site is absolutely very good and very beneficial. I believe it would help me in the future. Thanks for the excellent work. https://www.buckheadrecruiting.co/job-seekers

technology May 02, 2026 08:14 AM Delete

You need to get involved in a tournament personally of the best blogs over the internet. I most certainly will recommend this great site! domtoto login

technology May 02, 2026 08:10 AM Delete

Hi I am so grateful I found your web site, I really found you by accident, while I was looking on Yahoo for something else, Nonetheless I am here now and would just like to say many thanks for a remarkable post and a all round thrilling blog (I also love the theme/design), I don’t have time to look over it all at the minute but I have bookmarked it and also included your RSS feeds, so when I have time I will be back to read much more, Please do keep up the superb work. sa id

SEO May 02, 2026 07:45 AM Delete

I’d always want to be update on new blog posts on this web site , bookmarked ! . boom vit c

May 02, 2026 07:02 AM Delete

Quickly this particular excellent website will definitely irrefutably continually be famous among the majority of composing the weblog women and men, for that diligent content material in addition to recommendations. 카지노사이트

Add a comment...
Post as (log out)